Professional Observations which are still valuable today!



UK -2020-06-01

Kathrine Ormerod | TEDx Manchester / UK Social media have changed the way we consume news, products and, most importantly, each other. However, they are also shaping our expectations of reality, undermining our esteem and fuelling obsessive social comparison. So, what can we do to make us mindful of the negative impacts of new media and begin benefiting from the very best our interconnected world has to offer?




USA - 2020-04-12

This talk was given at a local TEDx event, produced independently of the TED Conferences. Social Media historian Allison Graham offers a witty and ironic view of a society that feels alone together despite the hundreds of virtual connections we have online. With a global population growing up via Facebook and Twitter and a perceptible shift in human interpersonal connections, the constant need for social self-validation permeates our daily existence. This talk shares the funny and revealing insights of a life lived online and how social media is used to connect and disconnect us.

A graduate of Southern Methodist University, Allison has worked all over the country and globe bringing the written word to life on the big screen. Allison has worked for Artisan Entertainment, Universal Studios, Paramount Pictures, Warner Brothers, New Line Cinema, 20th Century Fox, Miramax and Dreamworks SKG as Assistant Director, Production Manager, and Producer working with such titans as Jerry Bruckheimer, Michael Bay, Timur Bekmamvetov and Tim Burton.

She was one of the key business strategists behind The Blair Witch Franchise marketing campaigns, leading the team responsible for revolutionising the way the Internet and film marketing were viewed. Allison enjoys cooking from scratch, bicycle rides on flat terrain, conga lines and diving boards.





CANADA - 2020-02.20

Scrolling through our social media feeds feels like a harmless part of our daily lives. But is it actually as harmless at seems? According to social media expert Bailey Parnell, our growing and unchecked obsession with social media has unintended long term consequences on our mental health. As social media continues to become part of the fabric of modern life – the “digital layer” – abstinence is becoming less of an option. Bailey think it’s high time we learned to practice safe social before it’s too late. What are the common triggers? How are they affecting you over time? How can you create a more positive experience online? Bailey covers this and more in “Is Social Media Hurting Your Mental Health?”

Bailey Parnell was recently named one of Canada's Top 100 Most Powerful Women. She is an award-winning digital marketer, public speaker and businesswoman with a talent for helping people tell better stories. Her work and expertise have been featured on CBC, CTV & in other local Toronto media. Bailey recently founded SkillsCamp, a soft skills training company where they help people develop the essential skills needed for professional success. She also currently works in digital marketing at Ryerson University.

Bailey is a frequent public speaker having spoken to more than 10 thousand people. She primarily speaks about social media, personal branding, and media and mental health. She guest lectured her first MBA class at 21-years-old and has been the youngest speaker as multiple academic conferences. She is currently pursuing her Masters in Communication and Culture with a research focus on social media and mental health, and holds an honours BA from the RTA School of Media at Ryerson.

This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at Red. TEDx Bailey Parnell




USA - 2019-12-09

'Deep work' will make you better at what you do. You will achieve more in less time. And feel the sense of true fulfilment that comes from the mastery of a skill.

Dr. Cal Newport is an Assistant Professor of Computer Science at Georgetown University. In addition to studying the theoretical foundations of our digital age, Newport also writes about the impact of these technologies on the world of work.

His most recent book, Deep Work, argues that focus is the new I.Q. in the modern workplace and that the ability to concentrate without distraction is becoming increasingly valuable. He previously wrote So Good They Can’t Ignore You, a book which debunks the long-held belief that “follow your passion” is good advice, and three popular books of unconventional advice for students.

This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at




USA - 2019-11-12

Poppy Jamie is an entrepreneur, Founder of 'Happy Not Perfect', and Co-Founder Pop and Suki. Poppy started her career at 19 years old when she became the youngest entertainment presenter at the UK’s largest news organisation ITN.

She was still studying politics at the London School of Economics during the time and since graduating. Now 26, she has hosted shows for ITV2, MTV international, Extra USA, TEDx and launched the very first talk show on Snapchat’s Discover, Pillow Talk with Poppy. She is launching an app alongside a book in January, Happy Not Perfect.

The aim is to help as many people as possible with their emotional wellbeing and brain health. Poppy is also launching a direct to consumer accessories line along side her best friend Suki Waterhouse, Pop and Suki.

This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at




SWEDEN - 2019-10-20

In a hyperconnected world, where mobile devices have become appendices to our body and people check their social media accounts hundreds of times a day, human interaction is sacrificed daily in favour of digital exchanges. In his talk from TEDxStockholm event "Generation WHY?", psychotherapist Patrik Wincent takes us on a journey through his own Internet addiction, and gives us valuable tips to avoid becoming digital zombies.

Patrik Wincent is the founder of ”Internetakuten”, a company with the main focus of offering counsel to people who are dealing with digital stress and to offer education in how to prevent and recognize digital stress. Patrik Wincent has also founded ”Dataspelsakuten”, a company which is similar to Internetakuten, but deals with people who are struggling with video gaming addiction.

Patrik Wincent is an authorized psychotherapist, he is a coach, a writer, a lecturer and spoken word artist. But most importantly, Patrik is a father to a teenager and so he fully understands the challenges that parents are faced with when it comes to having children that are growing up in this digital era. Follow Patrik online at

This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at

SOCIAL MEDIA - The Australia Story



AUSTRALIA - 2021-03-30

After dispute with Facebook. Australia passes new media law. Has the Facebook thriller in Australia now come to an end? What was learned from it, what will change?

Facebook had blocked news pages on its platform for Australian users a week ago to oppose the government's plans. Which were then retracted, half-heartedly regretted and, as always in Facebook fashion, blamed on an internal problem.

The law is already causing heated arguments with Facebook in the run-up: In Australia, online platforms must now share their advertising revenues generated by news content with media companies. The Australian parliament introduces the controversial media law.

Australia has become the first country in the world to pass a digital media law that will allow internet giants like Google and Facebook to be required to pay local media companies when they distribute their news content. The law will ensure that news media are "fairly" remunerated for content, according to a statement from the Australian Chancellor of the Exchequer.

As reported, the proposed law had led to a dispute between the government and Facebook. The company had blocked news pages on its platform for Australian users a week ago to oppose the government's plans. After days of negotiations with Facebook, Scott Morrison's government agreed to make changes on Tuesday. Under the bill, which has now been passed, the government will be able to determine whether a company like Facebook has contributed to the Australian media landscape before deciding on mandatory payments. Companies can also make their own agreements with publishers.

Initially, Google had threatened to shut down its search engine in the tug-of-war with Canberra. But then the US company relented and agreed with several media companies on payments for journalistic content, including Rupert Murdoch's News Corp. In Germany, too, a reform of copyright law is imminent.

This involves the implementation of an EU directive by June, which was passed in the summer of 2019. The German government emphasises that the draft law provides for a fair balance of interests that benefits creators, rights users and users alike.

Nevertheless, it has to be emphasised again and again that the legislator sets the framework conditions, the decisive factor is actually the large number of consumers, because if the user speaks out against a monopolist, every monopoly collapses. It should be tirelessly emphasised that networks, communication apps etc. are not for free - every user pays, he pays with his data which is finally a part of his identity.

Text: Red. / Photo: Nordwood Themes by Unsplash



AUSTRALIA - 2021-02-26

Facebook holds out prospect of billion-dollar payment in Australia. But corporation defends latest action in dispute over blocked content.

The Australian law that triggered the online network's sharp reaction and was passed in the Australian legislature, the Senate, today, 26 February 2021, has been amended and arguably some important details have been "adjusted", the version of the bill presented was based on a "fundamentally flawed understanding of the relationship between Facebook and the media industry", policy chief Nick Clegg wrote in a blog post on Wednesday. Facebook has now defended its controversial blocking of news content in Australia while holding out the prospect of a billion-dollar payment to the media industry.

The internet has changed the business of media and some market players are struggling to cope with the change, he argued. "It's understandable that some media groups are looking at Facebook as a potential source of money to make up for their losses, but does that mean they can ask for a blank cheque?" But that would be tantamount to Australian law, Clegg wrote. "It would be like forcing car manufacturers to fund radio stations because people could listen to them on the radio in their cars - while letting the stations set the price."

Facebook had blocked news content on its platform for Australian users last week. In some cases, official weather warnings or information on the Corona pandemic were blocked - due to a misconfiguration, it was said. But this could not be proven. After a compromise with the government, the block was lifted again. The Australian Senate passed the law on Wednesday. Clegg stressed that Facebook had invested around $600 million in supporting the media industry i Australia since 2018. At least one billion dollars should follow in the next three years, he said.

Whatever the economic reality will be after the bill passed in the Australian Senate today - 26.02.2021 - the negotiations between internet giants like Google and Facebook will probably show. However, it should be made clear to everyone that the final decision lies with the consumer as to whom they entrust their most private thoughts and data, or which source of information can be classified as reliable and trustworthy.

Text: Red. / Photo: Social Estate P. by Unsplash



AUSTRALIA - 2021-02-25

Facebook will lift its blockade of news portals after changes to the planned media law in Australia.

According a statement of the Australian Chancellor of the Exchequer Josh Frydenberg, the government has offered adjustments to the text of the law after intensive negotiations with the US company in the Australian capital Canberra.

So far, representatives of the government had always declared that they would not make any more changes. Last week, the world's largest internet network had surprisingly blocked all media links as well as several authority and disaster sites in protest.

The reform, which is about to be passed, wants to force platforms like Facebook and Google to share their advertising revenue generated by news content with media houses.

According to the draft, tech companies should first sit down with media houses to reach agreements on payments. If this fails, a government-appointed mediator will decide. According to Frydenberg, four changes will be made to the reform - including to mandatory arbitration if no deal is found. Among other things, companies will be given more time to reach an agreement. Facebook said it was "satisfied" with the changes. The new text recognises the value that the platform represents for media companies compared to the value that Facebook gains from it.

The observer can be curious to see how and when the corresponding bill will become valid. Even if governments back down, the real power comes from the consumer, because all regulations, arbitration courts and laws are useless if the user turns his back on Facebook and migrates to other providers.

In the case of Facebook, this is not the first time: one remembers WhatsApp, which wanted to change the data protection regulations compulsorily and unilaterally, and now in Australia, where Facebook has lost its position of power to news streamers to ABC News (Australia Broadcasting Corporation).

Text: Red / Photo: Austin Distel by Unsplash



AUSTRALIA - 2021-02-23

Facebook's news blockade in Australia leads to rush on broadcasting app - Australia's "ABC News" climbs from 400th to 3rd place after Facebook had all news posts blocked.

The trouble Facebook caused a few days ago by means of a radical measure caused a stir internationally - we have already reported on it. Due to new media regulations that would have forced the social media company to pay levies, Facebook had all news content in Australia blocked. Now the public broadcaster "ABC - Australian Broadcasting Corporation - ABC News" managed to catch its audience and climb to the top of the most downloaded iPhone applications with its app.

As Uma Patel of the Financial Times noted on Twitter, the "ABC News" app even overtook Facebook's social media Instagram, Facebook and WhatsApp on Friday. According to market research platform Sensortower, the app is currently in third place, behind two free games and on first place in News-Apps and News-Information.

News hits plummeted Facebook's news blackout was a reaction to stricter regulations by the Australian government. These stipulate that tech companies, such as Facebook, must pay media companies for their content, as the platform benefits from it through advertising revenue when it is shared by users. As a result, Facebook banned all Australian news and media companies from publishing news content on its platform. Also, Australian users can no longer view foreign news stories. For many Australian media outlets, this meant a dramatic and existence-threatening drop in hits. The day after the block came into effect, traffic directed to Australian news sites via Facebook shrank by 93%, according to reports.

Text: Red. / Photo1: Uma Patel Posting on Twitter / Photo2 Collage by Unsplash



CANADA - 2012-02-22

Canada joins the match with Facebook and takes Australia’s new media law as an example.

The market power of big tech companies worries politicians worldwide. Australia therefore wants to force platforms like Facebook to share advertising revenues with other media companies, which Facebook vehemently opposes.

Canada wants to follow Australia's example. Facebook is coming under increasing pressure because of its dispute with the Australian government. Canada announced similar action against the platform as Australia. The Canadian Minister of Culture, Steven Guilbeault, sharply criticised Facebook and stressed that his country will not be brought to its knees. The occasion is the company's decision to block all news content in Australia. Facebook is coming under increasing pressure because of its dispute with the Australian government. Canada announced similar action against the platform as Australia. The Canadian Minister of Culture, Steven Guilbeault, sharply criticised Facebook and stressed that his country will not be brought to its knees. The occasion is the company's decision to block all news content in Australia.

The background is that the parliament in Canberra is to discuss a bill in the coming days. This would force platforms like Facebook and Google to share their advertising revenue from news content with media houses. Canadian Government is preparing a similar bill for Canada. Meanwhile Australia's Prime Minister Scott Morrison was also unbending. He had received support on the issue from the leaders of Britain, Canada, France and India.

Worldwide criticism on Facebook. Following the controversy in Australia, there has been worldwide criticism against the platform. In reference to international press statements: The German Association of Digital Publishers and Newspaper Publishers (BDZV) said Facebook was now "showing its true colours". Julian Knight, the British MP responsible for media oversight, said Facebook was probably testing its limits in Australia. The Australian government's proposed reform is attracting worldwide attention. Many countries - including the US itself - are discussing possible steps to limit the power of the big American tech companies. Facebook shares fell two per cent on Wall Street on Thursday.

Text: Red. / Photo: Bantersnaps by Unsplash



AUSTRALIA - 2021-02-21

The power struggle has broken out: Facebook's news blackout in Australia has provoked fierce international criticism. What is the issue? What consequences do experts fear for the media landscape?

Facebook is blocking the distribution of media content in Australia, specifically news and news stories.

Facebook is flexing its muscles - that's how politicians and media experts have interpreted the move by the US internet company in Australia: since Wednesday, users in Australia can no longer post news from professional media houses on Facebook.

The background is a law that is about to be passed in the Australian parliament. According to the law, Facebook and Google are to pay user fees for media content to the rights holders. Violations are to be punished with fines in the millions. For the tech companies, this means - one way or another - billions of dollars are at stake.

Australian-style ancillary copyright: What's in the News Media Bargaining Code?

The Australian government's proposed legislation for the News Media Bargaining Code (NMBC) stipulates that internet platforms must pay fees to media houses if they distribute their content. Unlike the European Union's copyright line, the NMBC would provide for compensation regardless of actual reach. The so-called snippet exception, according to which platforms are allowed to distribute individual words and short excerpts from publications free of charge, also does not exist in the Australian bill. So the listing of mere links falls under the NMBG.

Facebook and Google. What would the law mean for Facebook and Google?

According to the law, Facebook and Google must negotiate remuneration with publishers before they use and distribute their content. If no agreement is reached, an arbitration court is to determine an appropriate compensation. In case of violations, they should be able to be punished with fines of up to ten percent of their annual turnover in Australia.

How are Facebook and Google defending themselves against the law?

In January, Google had declared that it had no choice but to shut down its search engine for Australia if the law came into force as planned. Now Facebook has given a foretaste of what it might look like there: Since Wednesday, users can no longer post news.

How the tech giants explain's position. Both Facebook and Google explained that they would be forced to shut down services affected by the NMBC, arguing primarily from a business perspective: "The concept of paying a very small group of websites or content producers to appear in our organic search results would be a dangerous precedent and an unmanageable business risk for us," Google's regional manager Melanie Silva told the relevant Senate committee. Facebook sounds much the same.

What reactions did Facebook and Google provoke with this?

Both the Google announcement and the news blockade at Facebook were generally interpreted as threatening gestures. Obviously, it is not in the companies' interest to shut down or curtail their most successful services. Australian Prime Minister Scott Morrison described the action as "as arrogant as it is disappointing". Media experts consider the approach to be unproductive, Facebook should rather use the last opportunity to enter into constructive negotiations with the government or the legislator, Google has meanwhile entered into negotiations with some media houses.

Who was affected by the blockade? In addition to publishers' pages, news and pages of government agencies and non-profit organisations were temporarily blocked on Facebook - including current news about COVID-19 and severe weather warnings.Facebook described this as an oversight, but observers are critical to dismissive of this.

What are the criticisms of Australia's proposed law? The British computer scientist Timothy Berners-Lee, who is considered the inventor of the World Wide Web, expressed concern about the proposed law in a hearing before the Australian Senate - especially about the fact that links and snippets are already to be affected by it. According to Berners-Lee, this could violate a fundamental principle of the internet, namely that content can be linked to each other for free.

What can other countries learn? Besides Australia, the EU as well as some member states - such as France, Spain and Germany - want to strengthen the position of publishers and media houses against the tech giants from Silicon Valley. For Europeans, it's actually a blessing in disguise to observe how the corporations behave when they are cornered.

Who will win at the end? In general, however, it should be noted that in all these discussions an essential part of this hi-tech world has been disregarded: the user. For just as announcements of changes to the terms of use of "WhatsApp“ (Brand of Facebook Group) have led to a mass exodus of customers and thus advertising potential. Every company should be aware that no market dominance, no matter how large or powerful, is eternal and irrevocable.

Text: Red. / Photo: Stephen Tafra by Unsplash

Photo: Denise Jans by Unsplash